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Make no mistake - one of the most important factors of your affiliate marketing success will be picking the right niche and products. Imagine investing your time, effort and monetary resources in building a top-notch site, only to find thare aren't enough products or readers for it. Start with a bang by picking the most profitable affiliate marketing products.
Here's a detailed guide on picking the right affiliate products.
ClickBank is one of the internet's largest marketpalces for affilaite programs on digital products. Since there are no physical products, the cost of delivering these products to customers id completely eliminated, which means merchants can offer higher profit and commission margins to promoters. Look for the following parameters to pick profitable ClickBank products.
1. Commission Percentage
While picking products related to your niche/topic on ClickBank, identify those that offer a commission about around 60% and above. A majority of digital products on the platform retail in the range of $30 - 70.
This means you should be able to make least $18/sale. Look for products that offer a high commission percentage, including ones that are in the range 75%. These products, if promoted well, can fetch you a lot of income based on their high commission percentage. Plus, if you receive a high commission per sale, you will not have to bother about making too many sales.
Every rule comes with an exception though. There may be some high ticket items, which can earn you a good commission even with a 50% commission rate. Let's consider an example. Say you have a product with a sale price $50, with a commission of 60%. You will earn $30 from every sale you make on this particular product. Now consider a product that costs $250, with a 50% commission. You make a cool $125/sale on this product.
Even through the commission percentage of the earlier product is higher, its low cost means you will have to sell more of them to earn decent revenue. On the other hand, even with a lower commission percentage, the second product can help you make cool commissions owing to high products cost. Hence, when a product is priced on the higher side, you can break the 60% or more commsion rule. Having said that, do not go below the 50% commission mark. It may not be worth the time and effort invested in promoting the producu.
Some affiliate marjeter have found great success in opting for product (membership renewals ect) with recuring commission. Recurring commission affiliate marketing products are where you can earn a commission every time the the customer renews his membership or subscription even if he purchase through your link only once.
These can be extremely profitable sources of passive income. All you need to do is grab the customer's interest, get them to sign up, and enjoy recurring commission until they keep renewing their subscription. In such a scenario, even a commission of 40% or below can be lucrative.
2. Gravity Rating
Another important parameter for picking winning horses on ClickBank is the gravity rating. Through it should fairly complex, gravity rating is merely a rank assigned to various products based on the number of sales made by various affiliate promoters.
For instance, if a specific product features a high gravity rating
(100+) for the week, it means it has made people money a lot of money and is a hot-selling product that is trending or in demand currently.
Gravity rating is a rating/ranking assigned by affiliates who have successfully completed sales on specific products over a period of 12 weeks. Low gravity ratings suggest affiliate marketers have not found too much success with the product.
One of ClickBank's best features is that you can search for products using desired filters. Enter a combination of search criteria, and pick products that match your selection preferences.
Do not let too much competition put you off. It simply indicates that there's plenty of money to be made in the high demend niche. There are higher prospects of forming profitable parther-ships with other marketers or cross-promoting products.
This is no way implies that products with low gravity ratings cannot go on to become beat sellers. If you find a promising, high quality product hat's undiscovered yet and has low competition, promoting it can help you make a lot of early profits. The novelty factor and low competition can work to your advantage. As a general rule, however, stick to proven products that are performing well on the platform.
To know if a product with low gravity ratings is worth promoting, look at the sales page of the product. It is persuasively written? Are there any glowing reviews and recommendations on the page?Does the sales copy sound genuine and hype-proof? Is it written in a more actionable style to increase conversion?
Compare it with the sales copy of the top performing products within the category. Does the new product fill a gap left by other best-selling products? Does it offer buyers a new value proposition? Does the sales page look visually appealing to entice buyers? If the answer to a majority of the above factors is negative, the product may not be selling well for a good reason.
The point is do not reject a high-quality product solely by low gravity, and do not reject high gravity products simply because of too much competition.
(continue...)
Here's a detailed guide on picking the right affiliate products.
ClickBank is one of the internet's largest marketpalces for affilaite programs on digital products. Since there are no physical products, the cost of delivering these products to customers id completely eliminated, which means merchants can offer higher profit and commission margins to promoters. Look for the following parameters to pick profitable ClickBank products.
1. Commission Percentage
While picking products related to your niche/topic on ClickBank, identify those that offer a commission about around 60% and above. A majority of digital products on the platform retail in the range of $30 - 70.
This means you should be able to make least $18/sale. Look for products that offer a high commission percentage, including ones that are in the range 75%. These products, if promoted well, can fetch you a lot of income based on their high commission percentage. Plus, if you receive a high commission per sale, you will not have to bother about making too many sales.
Every rule comes with an exception though. There may be some high ticket items, which can earn you a good commission even with a 50% commission rate. Let's consider an example. Say you have a product with a sale price $50, with a commission of 60%. You will earn $30 from every sale you make on this particular product. Now consider a product that costs $250, with a 50% commission. You make a cool $125/sale on this product.
Even through the commission percentage of the earlier product is higher, its low cost means you will have to sell more of them to earn decent revenue. On the other hand, even with a lower commission percentage, the second product can help you make cool commissions owing to high products cost. Hence, when a product is priced on the higher side, you can break the 60% or more commsion rule. Having said that, do not go below the 50% commission mark. It may not be worth the time and effort invested in promoting the producu.
Some affiliate marjeter have found great success in opting for product (membership renewals ect) with recuring commission. Recurring commission affiliate marketing products are where you can earn a commission every time the the customer renews his membership or subscription even if he purchase through your link only once.
These can be extremely profitable sources of passive income. All you need to do is grab the customer's interest, get them to sign up, and enjoy recurring commission until they keep renewing their subscription. In such a scenario, even a commission of 40% or below can be lucrative.
2. Gravity Rating
Another important parameter for picking winning horses on ClickBank is the gravity rating. Through it should fairly complex, gravity rating is merely a rank assigned to various products based on the number of sales made by various affiliate promoters.
For instance, if a specific product features a high gravity rating
(100+) for the week, it means it has made people money a lot of money and is a hot-selling product that is trending or in demand currently.
Gravity rating is a rating/ranking assigned by affiliates who have successfully completed sales on specific products over a period of 12 weeks. Low gravity ratings suggest affiliate marketers have not found too much success with the product.
One of ClickBank's best features is that you can search for products using desired filters. Enter a combination of search criteria, and pick products that match your selection preferences.
Do not let too much competition put you off. It simply indicates that there's plenty of money to be made in the high demend niche. There are higher prospects of forming profitable parther-ships with other marketers or cross-promoting products.
This is no way implies that products with low gravity ratings cannot go on to become beat sellers. If you find a promising, high quality product hat's undiscovered yet and has low competition, promoting it can help you make a lot of early profits. The novelty factor and low competition can work to your advantage. As a general rule, however, stick to proven products that are performing well on the platform.
To know if a product with low gravity ratings is worth promoting, look at the sales page of the product. It is persuasively written? Are there any glowing reviews and recommendations on the page?Does the sales copy sound genuine and hype-proof? Is it written in a more actionable style to increase conversion?
Compare it with the sales copy of the top performing products within the category. Does the new product fill a gap left by other best-selling products? Does it offer buyers a new value proposition? Does the sales page look visually appealing to entice buyers? If the answer to a majority of the above factors is negative, the product may not be selling well for a good reason.
The point is do not reject a high-quality product solely by low gravity, and do not reject high gravity products simply because of too much competition.
(continue...)
Affiliate Marketing: How to Scale Up Fast - Scott, David.
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